What we hold, and why we hold it.

This policy applies to White Glove Movers — “we”, “us”, “White Glove Movers” — and to personal information we collect through wgmovers.ca and through the moving work we do for you.

We are a Canadian company based in British Columbia. Which privacy law applies follows from where you are: for our British Columbia customers it is BC’s Personal Information Protection Act (PIPA); where another province’s own substantially similar law covers the activity (as in Alberta and Québec), that law applies; federally and everywhere else it is the Personal Information Protection and Electronic Documents Act (PIPEDA) and its ten fair information principles. Whichever applies, we handle your information to that standard.

We collect what you type into one of two forms, plus a small amount of technical context that travels with the submission. There is no account to create and no profile to build.

The move brief (/quote)

Route

Where the move starts and where it is going. Addresses are free text — a street address, a building name or a neighbourhood all work.

Timing

Your target move date, and whether that date is flexible.

Scope

Home or office size, move type (residential, commercial, long distance or partial) and any services you tick.

Contact

Your name, plus a phone number or an email address — at least one, because otherwise we cannot answer you.

Notes

Anything you write in the free-text box: access constraints, specialty items, questions. Please do not send payment card numbers, government identifiers or health information through this form.

The contact note (/contact)

The shorter form asks for your name, a phone number or an email address, and your message. Nothing else.

Attribution carried with either form

So we can tell which marketing actually brings people to us, both forms carry the following alongside what you typed:

Campaign tags

The utm_source, utm_medium, utm_campaign, utm_term and utm_content values in the link you arrived on, plus keyword, ad group, network and device where an ad platform supplies them.

Click identifiers

Advertising click IDs (gclid, fbclid, gbraid, wbraid, msclkid) that identify the ad click that brought you here.

Arrival context

The referring site, the referring URL and the landing page you first opened.

Technical

Your browser's user-agent string, and the IP address our database records on the submission row.

Analytics and advertising data

Analytics, session-measurement and advertising tags are consent-gated: they stay off until you opt in. Until then, no analytics cookie is written, no advertising identifier is sent, and session measurement runs in a cookie-less mode. What each tag collects once you allow it is set out in the cookie policy.

One field you never see

Both forms include a hidden decoy field that only automated bots fill in. If it is filled, the submission is discarded and nothing is stored.

We use personal information for these purposes and no others:

• To answer you. To read your brief or note, ask follow-up questions, and prepare a written scope and estimate for the move you described.
• To do the work. To plan the route, access, operating window and crew, and to keep a record of what was agreed.
• To meet obligations. To keep the business and tax records a Canadian company is required to keep, and to handle any claim.
• To keep the site standing. To detect and block automated abuse of the forms.
• To understand our marketing. To see which campaigns and pages lead to real enquiries — using the attribution fields above and, if you consent, analytics.

We do not sell personal information. We do not rent or trade contact lists. We do not use your information for automated decision-making about you.

Sending a form is your consent to be contacted about the move or question you described. That is the only consent it gives.

• Analytics and advertising need a separate, express opt-in. Google Tag Manager loads with all consent denied until you choose; no analytics or ad cookies are set before you accept; a cookieless Cloudflare analytics beacon runs. You can withdraw your choice at any time.
• Marketing messages need their own consent. Answering your enquiry is not a subscription. If we ever run a marketing list, joining it will be a separate, explicit step, and every message will carry an unsubscribe path.
• You can withdraw consent. Write to the privacy officer below. We will confirm what withdrawing means for a move already in progress — some records have to survive for legal and accounting reasons even after you ask us to stop contacting you.

This website itself sends no email, SMS or chat message. Any reply you receive is written and sent by a person on our team.

Inside the company, only the people who need it to answer you or run the move. Outside the company, only service providers acting on our instructions:

• Our database and hosting providers — they store the submission and serve this website.
• Our tag, analytics and advertising providers — only for the categories you have consented to, and only for the data those tags collect. See the cookie policy.

We will also disclose personal information where the law requires it — a court order, subpoena, or a lawful demand from an authority with jurisdiction.

Storage outside Canada

Some of our providers store or process data on servers outside Canada. While it is held in another country, that information is subject to the laws of that country, and the courts, law enforcement and national security authorities of that country may be able to obtain access to it. We remain accountable for information we transfer to a provider, and we require a comparable level of protection by contract. If you would like the current list of providers and the countries involved, ask the privacy officer.

Safeguards are proportionate to the sensitivity of what we hold — contact details, an address pair and a description of a move:

• The site is served over HTTPS; form submissions travel encrypted.
• Submissions are validated on the server and written to a single database table over an authenticated, server-side-only connection. Browser code never holds the database credential.
• Access to stored submissions is limited to staff who need it for their work.
• The forms carry bot filtering, and free-text fields are length-capped to limit abuse.

No safeguard is perfect. If a breach creates a real risk of significant harm to you, we will report it to the Office of the Privacy Commissioner of Canada and notify you as required by law.

We keep personal information only as long as the purpose it was collected for lasts.

• Enquiries that do not become a move. Kept while the conversation is live and for a short window afterwards in case you come back, then deleted or de-identified.
• Moves we performed. Kept for as long as the records are needed to support the work — including the periods that Canadian tax, accounting, insurance and limitation rules require for records of that kind — then deleted or de-identified.
• Analytics and advertising data. Held for the retention window configured with each provider, and only for as long as your consent stands. Withdrawing consent stops further collection.

The privacy officer can tell you the retention period that applies to a specific record.

You have the right to:

• Ask what we hold. Request access to the personal information we have about you, what we have used it for, and who it has been disclosed to.
• Correct it. Have information that is inaccurate or incomplete amended. Where a correction matters to someone we disclosed the information to, we will pass the correction on.
• Withdraw consent — subject to legal and contractual limits, which we will explain if any apply.
• Ask us to delete information we no longer have a purpose or legal obligation to keep.

Write to the privacy officer below. We will confirm receipt, may ask for enough information to be sure we are talking to the right person, and will respond within the time PIPEDA allows. Access requests are answered free of charge unless the request is unusually costly to fulfil — in which case we will tell you the cost first and you can decide whether to proceed. If we refuse a request in whole or in part, we will tell you why and how to challenge it.

One person is accountable for personal information at White Glove Movers, including for this policy and for answering access, correction and complaint requests.

Privacy Officer — held by the company’s founder
White Glove Movers
care@wgmovers.ca

Tell us first. Most concerns are a misunderstanding we can fix in a day, and we would rather hear it directly. Write to the privacy officer and say what happened and what you would like done.

If our answer does not resolve it, you can complain to the Office of the Privacy Commissioner of Canada (OPC). The OPC accepts complaints about how a business handles personal information under PIPEDA, and its contact details and complaint form are published on priv.gc.ca. Depending on the activity, the provincial privacy commissioner for your province may be the right office instead — in British Columbia that is the Office of the Information and Privacy Commissioner for BC. Either office can tell you which one has jurisdiction.

Complaining to a regulator does not cost you anything and does not require a lawyer.

When this policy changes we update the effective date at the top of the page. If a change materially affects what we collect, why, or who sees it, we will say so plainly on this page rather than burying it in a revision.

This page describes the current site. It does not create rights beyond those the applicable privacy legislation gives you, and it does not take any of them away.